What Is Clean Beauty?

Clean beauty refers to personal care products—like skincare, makeup, and haircare—crafted without harmful chemicals that could affect your health or the environment. Unlike conventional products, clean beauty avoids toxins such as parabens, phthalates, sulfates, and synthetic fragrances, which are linked to skin irritation and hormone disruption, per a 2024 Environmental Working Group report. Clean beauty prioritizes natural, non-toxic ingredients and clear labeling, so you know exactly what you’re using.

Why Switch to Clean Beauty?

Safer for Your Health: Chemicals like phthalates in lotions can cause irritation or disrupt hormones, according to a 2025 study from the American Academy of Dermatology. Clean beauty uses gentle ingredients like aloe vera or shea butter, keeping your skin healthy and radiant.
Lowers Toxin Exposure: Conventional cosmetics often contain hidden toxins that accumulate in your body. A 2023 study identified 55 harmful chemicals in everyday products. Clean beauty reduces this risk, just like swapping plastic for a Squeaky B’s stainless steel lunchbox.
Eco-Friendly Living: Clean beauty brands prioritize biodegradable packaging and avoid microplastics, supporting a healthier planet. This aligns with The Squeaky B’s mission to promote sustainable choices for a better future.

Empowers Informed Choices: Clean beauty encourages you to read labels and choose products with transparent ingredients. It’s about taking control of your wellness, one smart swap at a time.

The Squeaky B’s Way: Clean, Simple, Sustainable

At The Squeaky B’s, we believe small changes spark big impact. Explore our top Clean Beauty Picks every month at the B-List (link) like our clean skincare spotlight on Mukti Organics use code: KATIEBUNTON for 20% off